Aditya Birla

2020 has been a year like no other for most of the people in the world. It is a year that we were forced to realize the consequences of how much damage we have done to the earth. The theme that we suggested for 2020 to Epotec, one of the largest manufacturers of epoxies in the ASEAN region, was CURE.
CURE stands for Creating Universal Renewalable Ecosystems. It highlights their eco-friendly epoxy range that is sustainable and is increasingly becoming the preferred choice of industries.
Other graphics were created highlighting the work culture and global presence of the company, but all having the same theme and language of CURE. We also conceptualized applications graphics, highlighting the use of Epotec epoxies across varied industries and created industry specific graphics showing how industries can reduce their carbon footprint along with Epotec epoxies.